Companies, as well as users, are aware of the necessity for technology to function properly and intuitively, otherwise resulting in a pain in the ass for the user, and complaints accompanied with low conversion for the owner.
In a society where gradually all our daily tasks and activities are transformed into an online environment, it becomes more and more crucial to test its functionality. That is why, with my background in psychology and neuroscience, I have directed my research expertise towards the human interaction with technology!
Eastfield UX is my way of providing a personalised service for those who notice usability issues but don't know where to start, the seasoned researchers who need an unbiased opion, and everyone in between.
